Scaling sales with CRM implementation

The cooperation between Finitec and Lippu.fi started in the autumn 2020, when Lippu.fi launched a customer relationship management system project with its customer. The need was to implement a CRM that truly serves, supports, and streamlines the customer's sales activities.


An ambitious schedule had been set for the project. However, the schedule pressure was identified early on, so Lippu.fi decided to involve external experts in the team to ensure that the implementation met the set quality and business criteria.


Lippu.fi requested quotations for Dynamics experts from many suppliers and ended up choosing Finitec.


Mike Mustonen was selected as the project expert. His knowledge of Dynamics was found to be very broad, and his ability to work independently at the client interface was also a significant help. Everything specified in the project was completed on time, and Mike exceeded expectations by independently producing a final report on the implementation.


In addition to the sales and communication tools, the project included customer loyalty and ticketing system integration with the CRM. Together, these elements facilitate profitable sales and modern customer management in both the corporate and consumer segments.